We started in Sofia, Bulgaria, where our CEO Mark Meyer will participate in the So Alive Music Conference (SAMC) Of October 14 to 17.

What is SAMC?
In just three editions, So Alive Music Conference established itself as one of the most important conferences in Europe for musical development. Sofia becomes the gateway to the business of South-East Europe, attracting artists, managers, labels, publishers, promoters and media from all over the region and beyond.
The 2025 edition comes with:
- 55 live shows of emerging artists from the Balkans (Greece, Romania, Bulgaria, Albania, Turkey, Slovenia, Croatia, Serbia, North Macedonia, Montenegro, Kosovo and Bosnia & Herzegovina).
- Panels, Workshops and Seminars with a focus on practical tools: distribution, export, synchronization and more.
- More than 1,000 delegates and 300 speakers of key companies and festivals in the European industry.
SAMC isn't just a conference: it's a place where agreements are closed, collaborations are born and new narratives are built. Priority is given to Algorithm curatorship, the Context about noise, creating real opportunities for those who are committed to building a serious career.
We connect regions with the same ideals and objectives
At Random Sounds we have been creating infrastructure from Latin America for a new musical ecosystem:
- Transparent distribution aligned with global standards
- White-label solutions for ambitious labels and distributors
- Real customer support
SAMC's mission to unite the region, promote collaboration and professionalize the scene is 100% aligned with our vision: create technological tools that help artists and labels to grow beyond borders.
SAMC is just the first step in an October full of international conferences for Random Sounds. Very soon, more news.
If you are going to be in Sofia and want to coordinate a meeting with Mark Meyer, write to us and connect.