This September 5, 6 and 7, the city of Asunción will become the epicenter of the industry with a new edition of Cránea Música 2025.

Consolidated as one of the leading events in the region, Cránea Música combines conferences, panels, networking, showcases and cultural activities that promote the professionalization and internationalization of music made in Paraguay and Latin America.

As in previous years, this edition seeks to meet the current needs of all the key players that allow the musical ecosystem to continue to advance and adapt to the challenges of an industry in constant change.

Unmissable papers

Although we recommend that you attend as many talks as you can, here are the unmissable ones:

👉 “YouTube: The Rebirth of the Music Video”

📌 Saturday, September 6 — El Puerto Cultural Center

Conference by Agustín Guevara (Label & Artist Manager — YouTube Argentina), presented in partnership by Random Sounds and 4K Music.

A space to understand how YouTube continues to be the engine of audience development and how artists can exploit their potential in the new era of music video.

👉 “Your catalog, your power: rights, technology and management”

📌 Sunday, September 7 — Auditorium, El Puerto Cultural Center

A panel with international specialists where Mark Meyer (CEO & Founder - Random Sounds) will participate, together with references in rights management and technology applied to music.

A key talk to understand how digital infrastructure is transforming the industry and strengthening the independence of artists and labels.

🎟 Don't be left out: secure your place now with your tickets hither